Check Important SEO Elements Before Starting seo

Estimated time to execute: 10 to 15 minutes

Aim: To ensure that a WordPress website is technically optimized before initiating SEO efforts.

Optimal Outcome: The main outcome of this process is a successful Checking a website is eligible for SEO or Not.

What do you need to start: A WordPress Website and Some Tools.

• Page Speed Insights Access
• Mobile Friend Test Tool

Why is this SOP Important: If Website Eligibility Criteria is Fail Resolve it First Before Starting SEO. 

When and Where to execute: Before starting SEO and Check it Again after any Type of Updating and Editing.

Who Should Be Doing This: The Person who responsible for SEO Marketing.

What is Responsive, Secure SSL & Speed?

Responsiveness means that a website can be viewed and used on a variety of devices, including smartphones, tablets, and laptops. This is important because more and more people are using their mobile devices to access the internet. A responsive website will automatically adjust its layout and content to fit the screen of the device it is being viewed on, ensuring that users have a positive experience no matter what device they are using.

Secure SSL stands for Secure Sockets Layer. It is a security protocol that encrypts data transmitted between a web browser and a web server. This helps to protect users’ personal information, such as credit card numbers and passwords, from being intercepted by hackers. A website with a secure SSL connection will have a lock icon in the address bar and will start with https:// instead of http://.

Speed refers to how quickly a website loads. A slow website can be frustrating for users and can lead to lost traffic and sales. There are a number of factors that can affect the speed of a website, such as the size of the images and files on the page, the quality of the web hosting, and the code that is used to build the website. Website owners can use a variety of tools and techniques to improve the speed of their websites.

Execution

STEP 1 : 3 Important Technical Elements is :

Responsive | Secure | Speed 

STEP 2 : Check Responsiveness

• Navigate to the website’s homepage.
• Verify that the website displays correctly on various devices (desktop, tablet, and mobile).
• Ensure that all elements and content are visually appealing and functional on different screen sizes.

Test Your Website :

STEP 3 : Examine Secure Hosting

• Ensure that the website is hosted on a secure and reliable hosting provider.
• Check for features such as regular backups, security measures, and reliable customer support.
• Confirm that the hosting provider offers the necessary resources for optimal website performance.

STEP 4 : Verify SSL Certificate

• Check if the website has a valid SSL certificate.
• Ensure that the URL starts with “https://” instead of “http://”.
• Verify that there are no security warnings or errors in web browsers when accessing the website.

STEP 5 : Test Page Speed

• Use website performance tools like Google PageSpeed Insights or GTmetrix to assess page loading speed.

• Address any identified speed issues by optimizing images, minimizing server response times, and leveraging browser caching.

STEP 6  : Document Findings

• Maintain detailed records of technical assessment, including any issues found and steps taken to resolve them.

STEP 7 : Proceed with SEO

• Once all technical elements are verified and optimized, you can initiate SEO efforts, including keyword research, on-page optimization, and link building.

Conclusion

 By following this SOP, you ensure that your WordPress website is technically sound and ready for SEO, which will contribute to better search engine rankings and a positive user experience for your visitors.